Become a Sponsor

SPONSORSHIP OPPORTUNITIES

MULTIPLE TOUCHPOINTS FOR YOUR MESSAGING LEADS TO DEEPER ENGAGEMENT WITH YOUR BEST POTENTIAL CUSTOMERS

Sponsorship signals that you invest in a local, independent source for news and culture. Use a multiplatform strategy to extend audience reach and reinforce message frequency.

DOWNLOAD THE MEDIA KIT

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Radio

:15 messages written in an objective style that listeners expect and appreciate

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Television

:15 or :30 messages toned in a public media-friendly way that resonates with viewers

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Digital

Display ads including rich media and smartphone ads

VIEW DIGITAL OPPORTUNITIES

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Streaming

:15 audio messages air at the gateway to the stream

LISTEN LIVE ON HOUSTON PUBLIC MEDIA

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Podcasts

:15 audio messages and accompanying display ads, plus the capability to geo-target listeners

CHECK OUT OUR LOCALLY PRODUCED PODCASTS

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Newsletter

Display ads in This Week, our weekly newsletter

SIGN UP FOR HOUSTON PUBLIC MEDIA NEWSLETTERS

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Events

Networking opportunities for sponsors at community celebrations and educational forums

VIEW UPCOMING EVENTS

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Statewide Sponsorship

Target specific significant Texas geographies or align your business objectives and goals throughout the state with sponsorship of Texas Newscasts, Texas Standard, Think, and more

LEARN MORE ABOUT STATEWIDE SPONSORSHIP

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Community Accounts

Streamlined solutions for small, local businesses and nonprofits that serve their communities in unique ways

LEARN MORE ABOUT COMMUNITY ACCOUNTS

SPONSORS GET RESULTS

82%

of public radio listeners take action in response to a public radio sponsorship message1

73%

of public radio listeners hold a more positive opinion of a company that supports public radio1

70%

of public radio listeners prefer to purchase products and services from public radio sponsors1

61%

of public television viewers say PBS sponsor messages are different and better than other advertising2

58%

of public television viewers believe PBS sponsors have a commitment to quality and excellence2

57%

of public television viewers have a more favorable view of a brand for sponsoring PBS2

Source: 1. Kantar, NPR State of Sponsorship Survey, April 2021; 2. 2019 Commercialism Study, City Square Associates

How advertising on Houston Public Media works

HOW SPONSORSHIP WORKS

  1. We create engaging and unique messaging based on your needs
  2. Our highly engaged audience receives your messages in a clutter-free environment
  3. Our audiences take action to support your brand